by 1. Audience, Competition, Domain Overview
We identify your domain of activity, your potential customers and your competition. Then we use professional SEO tools to analyze your competitors’ strengths and weaknesses. The complete analysis will provide us with detailed information about target markets, backlink profile, advertising performance, current search performance, your top content, and your existing traffic sources.
2. Search Engine Results and Traffic Analytics
Where your main rivals invest most of their marketing efforts? Adapt their experience in your own marketing strategy.
Competitors’ strengths and weaknesses
We will get an instant overview of the main metrics for almost any direct or indirect competitor website on the internet. We will benchmark your site and identify the strengths and weaknesses of your competition. The next step is to create an effective SEO strategy.
Traffic Sources of your competitors
Where does your competition get their traffic from? It can be organic traffic, paid traffic, social media traffic, direct traffic, referral traffic. Who are their most active affiliates? Which domains are worth trying to get backlinks from? Have they recently acquired any new partners? We implement different strategies for each traffic source to get the best search results.
Geo-Distribution
Which source market is mainly for your competition? How users from different countries behave on that website? How their marketing efforts affected their traffic from a particular country?
Destination Sites
Who gets traffic from your competitor’s website, business partners, affiliate programs and networks, backlink partners? Are there are any localized version of your competitor’s website?
Subdomains
What are the most popular services of your competitors? Who are your competitor’s customers. If your competitors are using subdomains, find the most popular ones.
3. Organic Research
Learn what works best for your competition and what works best for you. Reach top search engine rankings by applying the best SEO strategy tailored to your needs.
Competitors’ Top Ranking Keywords
We use data-driven expert SEO tools to see how much traffic a search term is bringing to your competitor’s website. We analyze their traffic volume for desktop and mobile devices. Then we explore their landing pages rankings in SERPs for a given keyword.
Organic Search Results Competitors
Keep close tabs on the dynamic organic competitive landscape. Get a visual representation of where your site stands amongst other organic search players. See a list of domains you are battling against for the top position in the main search engines like Google and Bing.
Domains’ Position Changes
Track your competitors’ ranking positions changes in organic search results. Find which new keywords helped your competitors enter Google or Bing Top20. Understand where your own tactics are winning and if there’s room for improvement.
4. Backlink Analytics
This is where we discover every detail about your competitors’ backlinks.
Track Any Domain’s Backlinks
Monitor any domain’s link-building progress, spot new backlinks, or backlinks removal.
Conduct Deep Link Analysis
Identify all incoming links and domain referrals. Understand how authoritative a referring domain is and where it’s located. Detect backlink types.
Delve Into Your Competitors’ Marketing And PR Strategies
We compare you and your competitors’ backlink profiles and link-building progress. Get insights into your competitors’ most authoritative linking domains. Track your link-building efforts to gather successful ideas.
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